Year in School: Sophomore
Major: Marketing and Social Entrepreneurship
Hometown: Evanston, IL
Hello! My name is Kerrian Miller, I am a sophomore Marketing and Social Entrepreneurship student in the College of Business. This past summer I was fortunate enough to intern as the Marketing and Media NGO intern in Bucerías, Nayarit, Mexico. Three of the goals I set for myself when coming to NIU were to always challenge myself, enjoy what I’m doing, and gain real-world experience. While interning at Human Connections I was able to reach these goals and accomplish much more.
I interned at Human Connections, a non-profit organization that works with low-income artisans and tradespeople in the beautiful town of Bucerías, Nayarit, Mexico. They offer tours showcasing the artisan’s to locals and tourists. The tourists are able to gain a better perspective on the culture and appreciate the hard work that goes into sustaining a small business. The profits from the tour and donations are used to compensate the artisans shown on the tour and provide community classes for clients and their communities.
I had an amazing experience working at Human Connections. I learned so much in the short six weeks I was there. It was great to gain experience in consulting, marketing, and non-profit organizational leadership. This internship helped me to gain a better understanding of non-profits, immerse myself in a different culture, and it exposed me to people with such different stories. I was continuously learning, taking on new tasks, and being a positive contributor.
While interning for Human Connections, I helped create the strategic marketing plan. I loved offering creative and innovative ideas toward marketing material that would help us reach as many people as possible. Working on the website content and layout was very interesting. I had the opportunity to act as a marketing and financial consultant with many artisans and working with them was a very humbling experience. They were always very welcoming and appreciative. Towards the end of my internship I was creating marketing material for a client named Francisco. I know that he was grateful to have a new way to market his products and make tourist understand the work that goes into his craft. I left Mexico knowing that what I did made a difference in the lives of our clients.
Overall, being an intern this past summer has taught me to really think about where I want my career to go and to work diligently towards it. I now think about working internationally or for a non-profit organization. My interest in non-profits, social enterprises, and entrepreneurship has really grown. It was an amazing learning opportunity. I had such a great time working with students from universities from all over the country. Being an intern has made me realize how much I’m capable of. There was never a moment where I felt like I wasn’t doing something worthwhile. Human Connections is so invested in the artisans, tradespeople, and small business owners we work with. I have so much respect and appreciation for the team and work done at Human Connections. I know that having that experience will lead me towards more new and exciting opportunities.